In the mesmerizing world of fine jewelry, where each piece whispers a tale of beauty, innovation, and timeless craftsmanship, we are thrilled to dive deeper and introduce you to a luminary whose work transcends the ordinary—Anna Maccieri Rossi. With a rich tapestry of experience weaving through watchmaking and high jewelry design, Anna brings a unique perspective to adorning moments. In this exclusive interview, she shares her journey from the meticulous hands behind iconic brands to the visionary force of her own collection. Delving into the magic and mechanics that shape her creations, Anna reveals how her pieces not only capture time but also celebrate the preciousness of every second. Join us as we uncover the passion and poetry that pulsates through Anna's work, a true homage to the essence of time itself.

Tell us a little bit about your background in watchmaking and how it’s informed your current collection. 

Anna: I have a background in watchmaking and have spent 20 years designing for brands like Piaget and Bulgari, working behind the scenes with artisans. After 20 years, I decided to launch my own collection that pays homage to the theme of time, using movement as a common thread. My approach to jewelry is to create sentimental pieces that express the concept of "each second counts" rather than just telling time.

How is that articulated in your pieces?

Anna: My pieces are technically oriented towards watchmaking but are very modern and geometrical in design. We use techniques and materials traditionally reserved for watches, such as aventurine, to represent the starry night, and apply them to jewelry. My collection, Carpe Diem, features watch movements to inspire a new awareness around the theme of time, emphasizing that time is precious.

There's also something very magical and astrological about the collection.

Anna: Exactly. I search for magic rather than beauty, facing challenges in design to create magic. Jewelry represents memory and technique, and I emphasize craftsmanship and detail. We offer customization to create unique pieces for clients, building an intimate link with them. My collections, including Night and Day, are versatile and celebrate the duality within us, adaptable from morning to evening.

Who inspires you when you're designing?

Anna: My inspiration is not a who, but a what. It's about translating time into something usable and understandable, creating pieces that give hope and make people feel good. My experience working in Switzerland with Jaeger-LeCoultre and my time in Paris as an intern for Cartier have deeply influenced my work. My vision is to preserve memories through imagination and innovation, inspiring future generations while respecting our roots and craftsmanship. Each piece tells a story, sometimes hidden within, to communicate that time is precious and every moment counts.

It seems like you enjoy sharing your story and connecting with clients through your art.

Anna: Yes, it's not just business; it's art. Sharing my story and having a great relationship with [the clients] is amazing. Life is about the connections you make and the art around you. I'm very lucky in this regard.